How To Avoid Blacklisting
Sometimes it happens that your website is penalized or blacklisted by search engines which is explained by use of wrong or outdated techniques for getting high rankings. In this case your traffic is damaged and your site is excluded from search lists and can be blocked. In order for you not to get in trouble with search engines let’s identify key factors you should avoid.
1. Gateway Pages
Gateway (or doorway) pages are created and optimized for being ranked by search engines but include no certain content. As a rule, doorway pages lead the visitors to the main pages of the site where they can finally see the real content.
2. Mirror Websites
These are websites which resemble each other but have different URL addresses. Earlier this trick brought high rankings but now search engines penalize and blacklist mirror websites.
3. Excessive Page Submission
Many search engines assume submitting a page not more than once in 30 days to be normal. So if you submit the same page to search engines too often you also can be penalized and your website may not be included in rankings.
Another reason for being blacklisted because of page submission implies using automated software. A lot of search engines are against automated submissions considering them a spam and accept only manual ones.
4. Irrelevant Keywords
If you use keywords that have no reference to your page trying to get high rankings, search engines will definitely penalize you and your website will be blacklisted very soon.
5. Hidden Text
Sometimes designers use invisible text making it the same color as site background so the visitors can not see it. This text consists of list of keywords and phrases and is aimed for the search engines. But this trick is no longer successful and ends with blacklisting.
6. Shared IP
Even if you don’t make use of any technique listed above you may experience problems with your website rankings because of shared IP address. So try to deal with hosts that provide you with your own IP address which is not shared with unreliable websites causing problems.
So now you are aware of the main blacklisting reasons and know how to decrease chances to be penalized by search engines.
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Thanks very much for taking your time to create this very useful infos .
Fantastic post, really impressed with Gateway page explanation.
Regards,
Pradeep
I completely agree that Black hat SEO tricks doesn’t work any more. Search engines now have a stringent algorithm to monitor this.
Helpful article for webmasters. I am also new webmaster so i am going to follow these.Because blacklisting is not good for my website. Also i am going to tell my friends about this.
Awesome article. Explanations helped me to understand fully. I had just heard about the terms.
Thanking
Great article. I didn’t know that shared IPs can prove bad for SEO. thanks for the details.
great info..!!!article is quite unique in every sense…so I would be avoiding all this Blacklisting things soon…thanx again.
Great post, This is something every body should be aware of…additionally take care about, excessive cross linking between your network of sites and excessive outbound links on site that may look like link selling
Great article. I didn’t know that shared IPs can prove bad for SEO. thanks for the details.
This is a very interesting post and I’d like to share an important observation.
On a daily basis I receive at least one enquiry (often a handful) that start with …”I’ve just read in a chat room that …” and they quote some ten year old ’seo’ tactic that might have worked for a very short time that many years ago. I cannot believe that such silly tactics are still shoved around in forums!
I am please to see that this post is spelling them out as bad practice.
Great article as usual!!!